gjep by the numbers

FY 2020

Last updated: 1.8.2021

Prospect Development

In 2020, we welcomed SaaS company INFOCU5 to the Grand Valley, as well as three bike-related businesses: Canfield Bikes, Kappius Components and Prostart. We also added three businesses to the Rural Jump-Start Zone, ending the year with the following stats:

general

leads

prospect level I

prospect level II

prospect level III

wins

jump start

leads

prospect level I

prospect level II

prospect level III

wins

TOP SOURCES

  • DIRECT INQUIRY 47% 47%
  • REFERRAL / DIRECT 29% 29%
  • OTHER 20% 20%
  • TRADESHOWS 4% 4%

TOP Industries

  • OUTDOOR REC 33% 33%
  • Other (Aviation/Aerospace, Energy, Food/Beverage, Healthcare) 26% 26%
  • TECH 13% 13%
  • Manufacturing 13% 13%

GJEP IN ACTION

Tradeshows and Events

  • Techstars Startup Week Western Slope (virtual event)
  • Senator Gardner visit, including outdoor recreation roundtable and tour of new RockyMounts facility in Riverfront at Las Colonias Park
  • GJEP Business Brand launch
  • Palisade Plunge press conference and “sneak peek” ride
  • Global Entrepreneurship Week (virtual event)
  • DORA Hemp Panel

*Due to the COVID-19 pandemic, many 2020 events and travel were postponed or cancelled.

EARNED MEDIA

461 placements

$1.6 million in ad equivalency

reach of 175 million

“Bigger than a Trail”

Grand Valley's Palisade Plunge set to open after 10 years of planning, partnerships The work of three federal land agencies, three municipalities, landowners and mountain bikers yields not just Colorado’s most anticipated trail, but a model for how communities can...

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French BMX Business Opens U.S. HQ in Grand Junction

The Grand Junction Economic Partnership (GJEP) is pleased to welcome Prostart to Colorado’s Grand Valley. The French manufacturer of gates and related accessories primarily for Bicycle Motocross (BMX) has selected Grand Junction for its first U.S. office. This will be...

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paid advertising

Reached a target audience of 3.6 million

Ads ran in the GJ Chamber Business Update, COBizmag.com, Innovation & Technology Today, Spoke + Blossom, The Business Times, Smartbrief: National Association of Manufacturers, and on the Internet (ongoing audience targeting, site retargeting)

website

GJEP.org had

total unique visitors

Traffic is down YOY, but the number of pages per session and session duration are up.  Meanwhile, the bounce rate dropped more than 12%

social media presence

followers

followers

followers

followers

ongoing efforts

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Employee Relocation Support

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Foreign Trade Zone

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Opportunity Zone projects

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Site Certification

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Air Service Alliance

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LCDC and Riverfront at Las Colonias plaza development

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