Take hold of opportunity
Take hold of the New West
Colorado’s Grand Junction Area –
Your sweet spot for success.
Nestled between the snow-capped Rocky Mountains and the stunning Moab desert, Colorado’s Grand Junction area embraces Western work ethic and new-age innovation. Grand Junction is where small-town hospitality meets big-city accessibility. It’s home to a flourishing economy, a nation-leading labor supply, seven federally designated opportunity zones, and an attainable cost of living.
Comprised of the City of Grand Junction, the City of Fruita, and the Town of Palisade, this valley is brimming with business opportunities, talent, and an appreciation for the outdoors. Bring your business where life is grand!
LATEST NEWS
Inside the 2026 Grand Junction Site Selector Tour: Workforce, Site Readiness, and Growth
The Grand Junction Economic Partnership recently invited five premier site selection consultants to tour Mesa County’s business assets, providing insight into the region’s strengths and opportunities.
Off-road Gear Manufacturer, Avatar Offroad, Relocates Headquarters to Grand Junction, Colorado with Rural Jump-Start Program Support
Off-road gear manufacturer Avatar Offroad has officially relocated its headquarters and operations to Grand Junction, Colorado. Supported by Colorado’s Rural Jump-Start Program, the family-owned business will leverage Mesa County’s outdoor recreation ecosystem, regional business support, and local partnerships with Colorado Mesa University to accelerate its manufacturing and create local jobs.
Grand Junction Economic Partnership Earns Two Excellence in Economic Development Awards from the International Economic Development Council
The International Economic Development Council (IEDC) has recognized the Grand Junction Economic Partnership for it’s 2025 Annual Report and as Economic Development Organization of the Year, celebrating the organization’s impact, innovation, and strength of public private partnerships.
the west is calling
MOVE HERE
take hold of the future
The Grand Junction area is at the heart of a new rush. It’s a rush for those who want space, access, and a life free from red tape and two-hour commutes.
GROW HERE
pioneer change
Move your business to a region where our work ethic mirrors the spirit of the men and women who settled this valley generations ago.
live HERE
Stake your claim on the good life
Establish roots where it’s sunny 245 days per year and fresh powder, breathtaking trails, and lush vineyards are within reach.


